ReFiBuy Articles
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99% of Marketers Say Their Brands Are Visible. Is That Visibility Driving Sales?
See what our product-card study reveals about product choice in AI shopping, the limits of brand visibility, and where Agentic Commerce Optimization fits.
Amber BartholomeuszRead the article
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Google Universal Cart: Your 6-Week Holiday Countdown
Google's Universal Cart is now live for every US shopper. Here's what it does, plus a week-by-week plan to get your catalog ready before Black Friday.
Priya PoddarRead the article
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In ChatGPT, 84% of Buying Decisions Came From Product Cards, ReFiBuy Study Finds
New behavioral study shows why getting recommended in answer engines is only the start: brands and retailers need to compete for visibility and position in the ...
Brian ChapmanRead the article
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ReFiBuy Announces General Availability of Support for Amazon's Alexa for Shopping
ReFiBuy announces its Amazon Alexa for Shopping ACO offering to help brands assess listings, review enrichments and monitor product visibility.
Brian ChapmanRead the article
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ReFiBuy Brings Continuously Improving Product Data to Claude Commerce Agent
ReFiBuy connects enriched product catalogs with Claude commerce agents and uses shopper insights to guide continuous catalog improvement.
ReFiBuyRead the article
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Nexi and ReFiBuy partner to enhance European merchant discoverability for the Agentic Commerce era
As AI shopping agents increasingly shape product discovery, the partnership brings ReFiBuy’s Agentic Commerce Optimization system to Nexi’s merchant network to ...
Brian ChapmanRead the article
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Shopify's Universal Catalog Is Your Starting Point for Agentic Commerce. Here's the Rest of the Job.
Shopify's Universal Catalog gets products listed across AI shopping. What retailers still need to own to get chosen: enrichment, product Q&A, pages, feeds, ...
Priya PoddarRead the article
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The Retail Traffic That Converts 60% Higher Is Going to the Retailers AI Can Read
Adobe data shows AI-referred traffic converts 60% higher than any other channel, yet most of the Top 1000 retailers aren't ready. See what the AI1000 reveals.
Amber BartholomeuszRead the article
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AI1000 Rankings Reshuffle in Q2, but Retail Challengers Hold the Lead
ReFiBuy’s AI shopping benchmark, co-developed with Digital Commerce 360, finds 972 of 1,000 retailers changed rank; Nixon, No. 722 by online sales, took No. 1; ...
Brian ChapmanRead the article
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Your Product Page Has a New Reader. It Isn't Human.
How retailers and brands should optimize product pages for agentic commerce: a practical playbook.
Priya PoddarRead the article
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